Care Resource: Muscle Beach
For 30 years, Care Resource has provided HIV/AIDS research, prevention, care and treatment services to individuals in Miami-Dade and Broward Counties and has become South Florida’s oldest and largest HIV/AIDS service organization. Every year Care Resource hosts fund raising events on and around South Beach called "The White Party". Thousands flock to South Beach to party and help raise money for the fight against aids. One of the more popular events is called the "Muscle Beach Party. I was asked to created muscle flexing beach characters for this event to be used in the advertising and promoting of the event.